How to Get Free Political Yard Signs

Possibly the oldest form of political campaign advertising, political yard signs are a staple of any effective grassroots campaign. Whether you’re a candidate running for local office or a passionate voter looking to show your support, yard signs are a simple, powerful tool for boosting a campaign’s visibility and name recognition. 

But for many campaigns — especially those with tight budgets — finding free or cheap political signs can be a challenge.

In this guide, we’ll explore how political yard signs can supercharge your campaign’s visibility and where you can get free or low-cost signs. We’ll also provide tips for candidates, campaigns, and supporters on making the most of this essential political tool.

How Political Yard Signs Contribute to Campaign Advertising

Political yard signs may seem like small, simple tools, but their impact is anything but minor. They serve as visual reminders for voters, increasing name recognition and sparking conversations about candidates. 

In fact, a 2015 study conducted by Columbia University discovered that political yard signs increased voter awareness of a specific candidate by an average of 1.7%. In a close race, this can mean the difference between a win or a loss. 

During local elections, many candidates don’t have the luxury of accumulating large advertising budgets. Yard signs are a crucial means of getting noticed, with each sign placed in a voter’s yard acting as a mini-billboard that promotes your campaign 24/7. 

When done right, yard signs can help build a sense of community support and generate buzz among undecided voters. When voters see a sea of signs for a particular candidate in their neighborhood, it sends a powerful message about that candidate’s local backing and grassroots appeal.

Where to Get Free or Cheap Political Signs

One of the biggest campaign expenses is advertising, with millions being spent to influence voter behavior. However, independent and local candidates often have little access to that sort of campaign funding. That means it’s important to find ways to leverage campaign advertising methods and control costs without sacrificing quality or hindering your outreach capabilities. 

Now that we’ve established how crucial political yard signs can be, let’s tackle the next big question: how to get campaign signs without breaking the bank.

4 Tips for Political Candidates and Campaigns

For political candidates and campaigns, there are several ways to obtain free or affordable yard signs. 

Try implementing these four tips to help you save money while getting your message out there:

#1: Take Advantage of Free Offers for Political Yard Signs

If you’re running for office, you’ll be glad to know that GoodParty.org offers 50 free custom yard signs when you sign up for our Pro Tools. 

These signs are customizable to your campaign’s brand, and they’re a great way to kick off your grassroots efforts. This is an incredible opportunity for independent, non-partisan, and third-party candidates who don’t always have access to the same funding as major-party candidates.

#2: Take Advantage of Partnerships for Lower Costs

Partnering with reliable, affordable printing services is another great option. GoodParty.org has partnered with GoodGuysSigns, a company known for making it more affordable for local candidates to access high-quality, custom lawn signs. Through this partnership, you can get custom yard signs at a fraction of the typical cost, allowing you to stretch your campaign dollars further.

#3: Make It Easy for Supporters to Request Yard Signs

One of the most effective ways to distribute yard signs is by making it easy for your supporters to request them. Include a dedicated section on your campaign website where voters can fill out a form to request a sign. Not only does this help you manage distribution, but it also allows you to track which areas are showing strong support.

For example, here is how one candidate running for the Arizona House of Representatives, Tom Simes, lets voters request yard signs:

Once voters click on the “Volunteer” button in the header of Simes’ website, the above dialogue appears, letting them know that yard signs are available.

Or check out this example from school board candidate Kathy Larson’s website:

Larson’s website features a “Shop” button in its header, letting voters know right away that campaign materials are available to purchase.

#4: Host Events for Supporters to Create Handmade Signs

If budget constraints are especially tight, consider hosting events where volunteers and supporters can come together to create handmade signs. These events foster community spirit and show that your campaign is truly grassroots. 

Handmade signs can stand out in a world of printed signs, making a unique impression on voters. Plus, these events offer a great opportunity to bring your supporters together and get them engaged. You can also leverage these benefits by documenting the event in images or video on your campaign website and livestreaming on social media. 

For example, check out how independent Congressional candidate Robby Slaughter advertised a sign painting party on his campaign website:

By being creative and taking advantage of partnerships and offers like these, you can reduce the financial strain of obtaining yard signs while ensuring that your message is visible across your district.

3 Tips for Voters and Volunteers

Many of us would like to get more involved in political campaigns, but just don’t have the time to participate in canvassing or phone banking. Political yard signs provide a simple, effective way to show your support for a candidate. They can even create a greater sense of community when you see support swelling among your friends and neighbors.

But displaying a political yard sign needn’t be expensive or time-consuming. If you’re not a candidate but want to show your support for one, there are plenty of ways to get a yard sign for free or at low cost. 

#1: Request a Yard Sign from the Candidate’s Campaign

The simplest and most direct way to get a political yard sign is to visit the website of the candidate you support. Many campaigns have a page where voters can request a free yard sign. You may also find contact information for local campaign offices that distribute signs to volunteers and supporters.

#2: Check with Your Local Party or Volunteer Organizations

Many local political organizations offer free yard signs to those who want to show their support. For non-partisan or independent campaigns, this may mean connecting with grassroots networks that distribute signs to supporters. Be sure to reach out to these groups if you’re looking to display a yard sign in your yard or neighborhood.

For example, Democratic voters in the battleground county of Brown County, Wisconsin can request yard signs using their county chapter’s online request form:

Whatever political party or organization you belong to, check your state or county chapter’s website for similar resources!

#4: Make Your Own Yard Signs

Another option is to make your own yard signs. Creating homemade signs is a great way to show your passion for a candidate and can attract attention from neighbors and passersby. Handmade signs stand out because they’re unique, and they can add a personal touch to your display of support. Just grab some poster board, markers, and stakes, and you’re good to go! Or, for even less investment, consider putting up a handmade sign in your window.

Don’t forget to post images or videos of your political campaign signs on social media and tag the campaign!

Free Lawn Signs for Non-Partisan Candidates

Non-partisan candidates often face unique challenges in getting their message out, including the difficulty of raising funds for campaign materials like yard signs. If you’re a non-partisan candidate running for office, it’s important to take advantage of opportunities that help level the playing field. 

Knowing where to get free political yard signs provides an opportunity to tap into this grassroots campaigning mainstay without denting your campaign advertising budget. 

GoodParty.org is an excellent resource for non-partisan, independent, and third-party candidates. By signing up for GoodParty.org Pro, you’ll get 50 free yard signs that you can customize to fit your campaign’s branding. This offer can significantly cut down on campaign expenses and give you the tools to start spreading your message across your district without having to worry about budget constraints.

In addition to the 50 free yard signs, GoodParty.org’s Pro tools provide other essential resources that help you run a winning campaign. From voter data to SMS/MMS messaging support, these resources are designed specifically for candidates who may not have access to the same financial support as major-party candidates.

Don’t Wait to Get Free Political Yard Signs

Whether you’re a candidate running for office or a voter looking to support a campaign, yard signs are a vital part of the political process. They help build name recognition, foster community support, and amplify grassroots campaign efforts in a way that few other campaign tools can.

For candidates, obtaining free or affordable yard signs is easy with our offer of 50 free yard signs. 

For voters and volunteers, getting a yard sign is as easy as reaching out to the campaign you support or creating one yourself. Handmade signs make a bold statement, and they contribute to the kind of grassroots energy that can help propel a candidate forward.

In the world of politics, every lawn sign counts. Whether you’re running for office or supporting a candidate, yard signs remain one of the most effective and affordable ways to make your voice heard.