Terms Glossary

Good Party's Terms Glossary is a list of definitions of words from the political and elections world. These terms are from an independent's perspective with an eye toward reform. If you have a suggestion for a new definition, send it to ask@goodparty.org.


Definition and Meaning of Incrementalism: Incrementalism is a strategy or set of policies that seeks to make small, gradual improvements in a system rather than sweeping, radical changes. It is based on the assumption that change is gradual, slow, and often difficult to achieve. Incrementalism is an approach to reform that seeks to gradually implement change and incrementally build on existing progress. In politics, it is often used to refer to the idea that government should make small, incremental policy changes rather than large-scale, sweeping reforms. For example, a reform-minded politician might advocate for incremental improvements in public education rather than a complete overhaul of the system. Similarly, a politician might advocate for a series of small tax cuts, rather than a single large-scale tax reform plan. Incrementalism is also used to refer to the idea that government should pursue small-scale, incremental improvements in different areas of policy rather than trying to tackle large-scale, comprehensive reforms all at once. Incrementalism has become an increasingly popular approach to reform, as it tends to be more palatable to the public, easier to implement, and more likely to produce tangible results. However, some critics of incrementalism argue that it can lead to stagnation and incremental improvements that are too small to make a meaningful difference.


An independent is a candidate for political office who is not affiliated with any political party. In the United States, this can include candidates who run as independents or who seek office as members of third parties.

Independents are often seen as a unique and diverse group of candidates who are not bound by the constraints of the two major political parties. They may come from a variety of backgrounds and may have a range of different viewpoints, which can make them more representative of the general public.

However, independents often face significant barriers to participating in the electoral process. They may struggle to raise the same amount of money as major party candidates, and they may have difficulty getting their message out to the public. They may also be excluded from debates and other important campaign events, which can make it harder for them to get their voices heard.

Despite these challenges, there are a number of independent candidates in the United States today who are making an impact. According to the Center for Responsive Politics, there are currently a record number of independents serving in Congress, including Senators Angus King (I-ME) and Bernie Sanders (I-VT).

The presence of independents in the political process is important for promoting a more diverse and representative democracy. By providing more choices and breaking free from the constraints of the two major parties, independents can help to create a more open and inclusive political system that works for everyone. Good Party is working to address this issue!

Interest group

The definition of an interest group is a collection of individuals who are united by a shared purpose or common interest in the promotion of a political agenda. Interest groups play a key role in American politics by advocating for the rights of their members, influencing public opinion, and attempting to shape public policy. Interest groups span the political spectrum, representing both liberal and conservative causes. Examples of interest groups include the National Rifle Association, Planned Parenthood, and the American Civil Liberties Union. These interest groups are distinct from political parties in that their memberships are voluntary and their goals are particular to their members' interests rather than a party's platform. While interest groups can be powerful forces in the political landscape, they can also be limited in scope, lacking the ability to influence national elections and federal legislation. Nevertheless, interest groups are essential to the American political system and the protection of individual rights.

Issue advertising

The meaning and definition of issue advertising is an advertising campaign that focuses on an issue rather than a specific political candidate or party. This form of advertising is often used by organizations looking to raise awareness about a particular issue or to encourage individuals to take action on social or policy issues. Issue advertising can be used by both sides of the political spectrum to advance their respective positions. Examples of issue advertising can include campaigns for social issues such as gun control, education, affordable healthcare, or environmental protection. Reform minded issue advertising can also be used to advocate for progressive policies such as criminal justice reform, campaign finance reform, or expanded voting rights. Issue advertising can be a powerful tool to influence public opinion and shift the political landscape.